Instagram’s Rise.
Why?
Instagram has been the fastest-growing social media platform since 2010. It currently has around 300 million users and this number is expected to grow. Why is this simple app growing so fast? It all boils down to creativity. Instagram has found new ways to share content and make users’ experiences more seamless. Instagram Stories, which allow users to upload disappearing photos or videos, was launched to compete with snapchats.
Sounds simple right? It is simple because it is. Instagram has more control over its users than ever.
This aggressive strategy has paid off, as Instagram now surpasses snapchat in terms of users. Instagram stories encourage sharing and give it a chat feature, which allows it to compete against all other direct messaging platforms. This innovation is what has allowed Instagram to grow quickly.
What’s the fuss?
Instagram is the ideal app for sharing visual imagery. It has a young, educated audience that is very interested in shopping. It makes it exciting, creative, and quick-moving. This platform is different than Twitter and Facebook, as it focuses more on visuals than words. Studies have shown that it is highly used every day, which, like Facebook, makes for a loyal and active user base.
Major companies are starting to notice the potential to attract a younger, more creative audience through social media advertising. Advertising on the app will be more popular due to its high usage. Businesses will need to be creative to compete with their competitors in the visual realm of social media.
What can you do with it for marketing?
You must think about how you can use this platform to market your product or company. Because Instagram is a visual platform, it’s easier to market products than services. However, services can be promoted on Instagram. The app allows you to find exciting ways to present your service to the world.
Instagram hashtags are a popular way to engage with followers. It is not as easy as it sounds.
Instagram is primarily a mobile app. Content must be simple to read and constantly updated for the mobile data-hungry audience. Only fresh and new content will get attention.
Instagram Stories are a great way for you to engage with your followers, and they last only 24 hours. Stories can be used to keep customers up-to-date on your business, and to show behind the scenes content that will make them feel part of the company.
You can market anything on Instagram with a creative mind, and a dedicated team.
The Future
It is easy to predict that the app will continue growing and retaining its loyal users with a young, educated audience who use it on their smartphones daily. This app will have more business opportunities. The writer advises that you get in as soon as possible! You will see it grow so make sure you get in before it gets more crowded. Learn more about Instagram likes Kaufen.